Motion Graphics for Social Media: Create A Sticker Pack

Begin by getting to know Alex. He shares his journey that led him from the UK to become a designer and art director in Barcelona. He also shares the inspiration behind becoming an artist and the influences that have shaped his work.

A sticker is only as good as its concept. Learn what makes a good sticker by exploring themes, styles, and existing references. Before making your sticker set, learn some animation techniques to create GIFs in After Effects. Then, make some sketches to generate ideas and select your favorite ones.

Transfer your selected sketches to Illustrator using a scanner or a photo and turn them into illustrations. Using the Pen tool and shapes, learn how to create vector lines from your drawing. Then, transfer the vectors to After Effects and learn how to animate them. Next, see how to render your animations and create GIFs.

Once your GIFs are ready, it’s time to share them on social media. Set up a GIPHY account, upload your files, and start using them across different platforms. Learn Alex’s tips on how to give your motion graphics more visibility through the use of tags and keywords.