Business & Marketing courses

4.44

Discover the future of payment technology, from mobile payments to tokenizationOn this course, you will learn new ways of making payments from consumer-to-business (C2B), from consumer-to-consumer (C2C), and from business-to-business (B2B). You will...

4.5

Understand the components of the press release and be able to execute your own. Understand strategy in media relations. Identify social media influencers that align with your brand or organization.

4.76

How to incorporate inbound channels, tactics, and tools into an effective omnichannel digital marketing strategyHow to incorporate outbound channels, video advertising on YouTube, and web analytics into an effective omnichannel marketing strategyHow...

4.34

Consider the strengths and weaknesses of blockchain for businessThe sudden rise in the value of Bitcoin (and its subsequent decline) focused the world’s attention on using cryptocurrencies for payment. Blockchain technology powers Bitcoin and has...

The author of some of the most enduring fiction of our time, Joyce Carol Oates has published 58 novels and thousands of short stories, essays, and articles. Now the award-winning author and Princeton University creative...

4.63

Employ your toolkit to develop your comprehensive Strategic AnalysisBuild a well-supported case recommending a specific strategic path Effectively and efficiently communicate key points with executive leadership Identify strategic paths the organiz...

5

This course is part of the Advanced and Applied AI on Microsoft Azure ExpertTrack, helping you develop AI and machine learning skills and prepare you for the relevant Microsoft Microcredentials. Take your knowledge of machine...

4.69

Welcome to the course where you learn to launch a new business in the energy, finance, real estate, design, engineering, or environmental sectors, while also helping you create positive environmental and human health impacts around...

You will begin knowing better the trajectory and the influences of Carla González. Then you will perform an analysis exercise before getting to write learning to discover what is the tone of a brand and...

Start by hearing a little about Valentina, her journey through the world of illustration, and her main influences. She also gives you an overview of the course content. Next, explore the different types of characters...

4.55

In the second course of the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. You...

5

Discover the right leadership style for you. As a team leader, adaptability helps you respond effectively to members of your team and the needs of the business. This two-week course will arm you with the...

4.4

Learn to get a critical, process-centric perspective on dataProcess mining combines business process management with data science. Using process mining, you can analyse and visualise business processes based on event data recorded in event logs....

4.65

Improve your understanding of sustainable construction and development Sustainable development meets the needs of the present by carrying out activities that do not compromise future generations’ ability to meet their own needs. On this course,...

To introduce you to the world of freelance work, Martina Flor will begin by talking about her personal experience when it comes to setting up her own lettering and typography studio in Berlin. From his...

Build complex systems thinking skillsAs the second part of the Systems Thinking ExpertTrack, this course builds on the theory discussed in part one to cover the most practical components of Symbiosis in Development (SiD) -...

4.83

Write SEO keywords. Create more engaging social media. Describe the importance of Review Management Storytelling and explain the 'Why'.

4.79

Different types of costs and how they are represented graphicallyCost-volume-profit analyses to answer questions around breaking even and generating profitHow to calculate and allocate overhead rates within both traditional and activity-based cost al...

4.63

Wharton's Applied Knowledge Capstone Project enables you to apply your analytic skills to real business challenges – including your own. You’ll use your newly earned business skills to thoughtfully evaluate a real situation or opportunity...

4.73

In the information age, we value the people who can understand the data Big data analytics helps us to understand the huge volume of information our world now generates. We can use analytics to uncover...