Art Direction with 4D Cinema

First of all, you will learn a little more about Tavo's career -one of the best 3D professionals who has worked for brands such as Nike, NBC, Ford, MTV, Cacique or Telefónica, among others- and you will know the references and influences that are served as a source of inspiration.

Then, you will lose the fear of 3D. Tavo will explain what the 3D workflow consists of, how to install the VRay render engine for the processing of scenes with a high level of reality and some textural and lighting resources in Cinema 4D.

Before taking your first steps with Cinema 4D, you will review basic 3D concepts as well as the tools that make up the program, such as essential keys, modifiers, modeling, texturing and lighting.

At this point, you will make the first sketches of your idea and take them from paper to 3D in a simple way by using vector tools to import objects and model them.

Only you will have to provide some final details to get the final art of your project. Tavo will discover professional lighting and camera techniques as well as import the render and some Photoshop tricks for postproduction.