Introduction to UX Writing

Start the course by getting to know Mario Ferrer, who talks about his career and how he went from being a Copywriter to a UX Writer. See some of his main influences, and then get a brief explanation of what you’re about to learn in the course.

Mario gives a brief UX Writing introduction, along with a description of a UX Writer’s role, seeing how it differs from other roles that also use writing as one of their main tools, and how it integrates within a product team.

Learn how people interact with words that they see on their screens and why it is important to understand how our brain processes information to write good microcopy that reduces the mental effort of those using your app. See why the language used in digital systems is just like a conversation.

Discover why the voice you use must always be the same, and how the tone can vary. Learn how to ensure your texts fulfill the basic concepts of UX Writing: clear, concise, useful, and human.

Apply as you learn to solve problems with your microcopy for different types of interactions such as onboardings, error messages, pages without content, notifications, etc. Mario explains what you must take into account to write each type of interaction.