Visionary leadership, identity & motivation: Become a meaning maker
Updated on
Course overview
- Provider
- Coursera
- Course type
- Free online course
- Level
- Beginner
- Deadline
- Flexible
- Duration
- 29 hours
- Certificate
- Paid Certificate Available
- Course author
- Professor Rebecca Mitchell
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Evaluate approaches to influencing and creating meaning at work
Evaluate and apply approaches to meaning making that play a role in aligning employee buy-in of organisational narratives
Evaluate, create and apply strategies to leverage meaning making through branding
Situate discussions of meaning making within broader social contexts and concerns.
Description
When faced with a complex and ambiguous work environment, how do you, as a potential leader, envision the future? How can you deliver on your vision in a way that conveys meaning and drives positive change within your organisation? In this course you will explore how leaders can create a compelling vision and communicate it, and how they create meaning and make work more meaningful. You will look at the role the brain and the body play in processing meaning, and how this can inspire your employees to follow you and your vision. This course will also teach you how to develop meaningful brand identity and the role it can play in clarifying and reinforcing your leadership vision within your organisation, for your partners and for your customers. You will discover that meaning crosses into almost every aspect of management. Finally, you will better understand how social and cultural factors can influence what you can achieve and your limitations when seeking to create meaning.
