UX Design Fundamentals: Delivering value to users

What is design thinking, and what part does it play in the wider scheme of user experience design?

This short design thinking course will teach you the basics you need to kickstart your career as a digital designer in UX. You’ll develop the knowledge and skills needed to successfully implement design thinking practices grounded in solid UX fundamentals in the workplace.

By getting to grips with the design thinking framework, you’ll be able to tackle large, complex and even unknown issues within product development. It will give you the tools, skills and mindset to seek out practical and logical innovation, and to take a solution-based view to solving problems as a UX designer.

You’ll examine the five-stage design thinking model proposed by the Hasso-Plattner Institute of Design at Stanford University: empathise, define (the problem), ideate, prototype and test. You’ll explore the non-linear nature of this methodology that will allow you to work through obstacles and bring ideas to life.

On this course you’ll deep dive into two key design elements – ideation and implementation.

You’ll find out why ideation matters, learn its content and carry out differentiation activities and exercises. And you’ll explore the purpose of implementation, its context, different types of interaction and its requirements in terms of business and resources. You’ll also learn how to use a number of powerful tools to help you with the implementation process.