Course overview
- Provider
- Domestika
- Course type
- Paid course
- Level
- Beginner
- Deadline
- Flexible
- Duration
- 1 hour
- Lessons
- 12 lessons
- Certificate
- Available on completion
- Course author
- Thomas Shim
-
Everyone has their own unique story to tell, and when you add a layer of actionable purpose, it is an opportunity to create something impactful and meaningful. Thomas Shim, the Creative Director of Instagram and Facebook, has developed a number of collaborative projects, most notably “Why I Didn’t Report” and “Pride Train,” which have inspired thousands to participate both on Instagram and in the real world.
In this course, Thomas guides you through the process to find your own unique authenticity and how to manifest it into a collaborative project. Discover how to turn your creative ideas into an engaging project, and learn how to build a community around it.
Description
Begin by getting to know Thomas. He shares his creative journey, which led him to work with some of the most celebrated brands in the world. Hear about the creative work that has influenced and inspired him.
The next thing Thomas shares with you is the idea that creativity takes authenticity. Throughout the second part of the course, Thomas guides you to explore your unique authenticity through a series of exercises. Then, continue to push your creative boundaries and see how your authenticity is connected to your past, present, and future self.
Next, it’s time to unlock your vulnerability by sharing your unique story with the world. First, start by “unintroducing” yourself through a series of interactive Instagram posts. Based on the responses, take part in an open discussion with the followers who share a different perspective, opening yourself to new points of view to inspire you.
Bring your idea to life using both real-world materials and social media-based tools. Learn how to create an actionable creative brief as the foundation for your project. Using the brief as a framework, make your concept truly participatory by not only creating engaging posts, but also inspiring action in the real world.
The final part of the course is focused on “unlocking” the community. Thomas shows you how to nurture your digital community by engaging and collaborating with them. Wrap up the course by hearing some valuable lessons that Thomas has learned while collaborating with others and when leading several creative projects.
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