Typography and Branding: Design an Iconic Logo
Updated on
Course overview
- Provider
- Domestika
- Course type
- Paid course
- Level
- Intermediate
- Deadline
- Flexible
- Duration
- 5 hours
- Lessons
- 26 lessons
- Certificate
- Available on completion
- Course author
- Quique Ollervides
-
Quique Ollervides -designer, illustrator and typographer of brands such as Google, Microsoft, MTV Latin America, Cartoon Network or Nike- will teach you to design logos from conceptualization and sketch to vector layout with special attention to typographic development and layout.
Description
You will begin knowing the work and the influences of Quique Ollervides.
Next, you will learn to look for references, sketch by hand and digitally draw a logo, design a typography from scratch or modify an existing font to achieve the desired purpose.
You will also discover how to arrange the elements to be able to have horizontal, vertical and square readings of your logo that adapt to the different formats that exist today.
Finally, you will know how to choose the typographic and color palettes and will elaborate the design of the imagotype and envelope that may or may not accompany the logo.
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