The Golden Secrets of Lettering

To start your typographic adventure, Martina Flor will guide you through a review of her works, her influences and some very useful resources. It will also include some special professional tricks for lettering artists. The designer will share with you her sketches and all work processes and you will learn to observe the typography with a critical eye. Exploring the bases of typographic design and labeling you will see some brief principles that will help you to understand why the forms of the letters are as they are and how they are constructed. In addition, you will practice techniques to draw letters and you will go through the complete process of making a lettering: from your hand sketch, refinement, your transition to digital support and ¡tachán! You will have a magnificent word ready to speak to the world.

WHAT IS THE FINAL PROJECT OF THE COURSE?
How long have you not sent a postcard? Taking Martina's personal project as a reference Letter Collections , you will design a lettering for a postcard so wonderful that you can send it to your friends, family and, why not , to that job you want to get.