Supply Market Analysis
Updated on
Course overview
- Provider
- Coursera
- Course type
- Free online course
- Level
- Beginner
- Deadline
- Flexible
- Duration
- 5 hours
- Certificate
- Paid Certificate Available
- Course author
- Don Klock
-
Learn & understand various tools and techniques to evaluate supply markets from three levels: Macro, Tactical, and Operational/Supplier level
Macro Level: PESTLE
Tactical Level: Supply Market Segmentation, 5-Forces Analysis, and Supply Chain Mapping
Operational/Supplier Level: Key Information Sources, SWOT, and Financial Analysis
Description
In this course you will learn some tools to evaluate supply markets from a Strategic level (e.g. Macro) (PESTLE) to Tactical level (e.g. Industry) (Supply Market Segmentation, Five Forces, Supply Chain Mapping) to Operational Level (Supplier) (Informational Sources, SWOT, Financial Analysis)A total of seven "proven" tools will be provided.
All of these tools will help you develop the right strategies, reduce risks, and make the "right" supplier decisions.
Required reading, supplemental videos and a required case with a Peer Group Assessment will help you increase your learnings.
