Social Change: How Can Marketing Help?
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Course overview
- Provider
- Futurelearn
- Course type
- Free trial availiable
- Deadline
- Flexible
- Duration
- 2 hours
- Course author
- Sharyn Rundle-Thiele
Description
Learn how marketing can be used to improve healthcare, protect the environment and overcome social problems.
Use marketing to drive social change
Marketing is often used to influence consumer behaviour, but it can also be used to promote social good.
On this course, you’ll learn how social marketing can deliver change in your local community.
You’ll find out how marketing can tackle social problems, improve healthcare and protect the environment.
You’ll understand how to use social marketing to encourage change and alter behaviour.
By the end of this course, you’ll know how to develop a social marketing program you can put into practice.
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