Personal Online Branding: HyperThinking Mindset

Begin by getting to know Philip. He shares his academic and professional background, his sources of inspiration and influences, and how he developed the concept of HyperThinking, a mindset based on succeeding in new environments.

Lay the framework for your personal brand by exploring the bigger picture of branding. Get into a HyperThinking mindset by understanding its four key pillars and how to apply them to your personal brand. Define the framework of your brand and establish the story you want your visual identity to tell.

Before engaging with your target audience, Philip demonstrates how to understand your public and the best way to reach out. Based on your research and planning, build a solid content strategy and set KPI goals and other objectives. Then, decide on the right platforms to execute your strategy. See how to create a sustainable content plan to maintain your objectives in the long run.

With a concrete plan and clear goals in sight, see how to build a strong online presence by putting everything into action. Learn about digital mapping and the importance of networking in your industry. Wrap up the course by hearing more HyperThinking methodologies to maintain momentum and continue growing as a brand long term.