Logo Design for Beginners
Updated on
Course overview
- Provider
- Domestika
- Course type
- Paid course
- Level
- Beginner
- Deadline
- Flexible
- Duration
- 3 hours
- Lessons
- 17 lessons
- Certificate
- Available on completion
- Course author
- Migue Martí
-
A good logo must communicate the identity of a brand and connect with its audience. According to Migue Martí, “although there is no secret formula, there are basic rules to find the magic behind great designs” and in this course, that’s what he teaches: the basic rules to create your first logo. Migue has worked with clients such as Ajuntament de València, Democràcia Estudio, jotateam studio, Regular Animal, Editorial Drassana, among others.
Migue shows you how his process to create a high-quality logo from scratch. Learn the steps to take to conceptualize, sketch, and design a logo that reflects a brand effectively. Lastly, see how to communicate your project and how to present it to a client successfully.
Description
Start by getting to know Migue’s career, what type of projects he usually works on, his methodology, and references in design.
Get an introduction to logos, go through some theory, seeing the main characteristics and different types.
See how to start a project, address each phase, and see how to elaborate a brief. In the investigation phase, collect aesthetic uses, competitors, and references that you like to create your inspirational mood board.
Learn how to do a brainstorming session to develop a good concept. Then, start sketching your ideas and work on your manual and digital design. Work with typography, composition, and color with Migue until you find one that works for you.
Once you’ve finished your design, learn how to save and export it. See how to apply it to different formats, as well as how to use mockups to display your logo effectively. Finally, Migue gives you advice on how to present your project and how to carry out successful meetings with clients.
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