Introduction to Ecological Packaging

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Course overview

Provider
Domestika
Course type
Paid course
Level
Beginner
Deadline
Flexible
Duration
2 hours
Lessons
13 lessons
Certificate
Available on completion
Course author
Tati Guimarães

Established packaging and product designer Tati Guimarães is an expert at finding the perfect balance between designs that are attractive and sustainable. Some of her projects have been recognized worldwide, including the BAKUS trivet which was selected by MoMA. Her other clients include Organic Cotton Colors, Heineken, Benetton, and Fundació Joan Miró.

In this course, learn how to merge creativity and sustainability to create attractive, ecological packaging. Get introduced to ecodesign, its materials, and discover Tati's creative process, from idea, to development, to production of a completed piece. Finally, learn how to validate each step of your project with your end consumers for guaranteed success.

Description

Learn the processes, strategies, and materials for creating creative and sustainable packaging

Start the course by meeting Tati and see how she began designing sustainable packaging. Get to know some of her influences and see what will be covered in the course.

Learn the concepts of ecodesign, the sustainable materials available, and the importance of understanding a client brief. Get inspired and create a mood board that will help guide you toward developing the functional, emotional, and strategic needs of your packaging and identify the target customer.

Start working on the design, analyze and select materials, and begin sketching your ideas on paper. See how to define the production process according to its scalability by taking into account its environmental impact. At the same time, begin developing a range of prototypes to validate your idea, including the shape, functionality, and visual appearance.

Finalize the design for production, considering the transport within the premises of eco-design. See how to educate consumers to properly manage the disposal of the packaging so that it can be reused for something new.

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