How to Build a Memorable Brand
Updated on
Course overview
- Provider
- CreativeLive
- Course type
- Paid course
- Deadline
- Flexible
- Duration
- 2 hours
- Lessons
- 9 lessons
- Course author
- Carolina Rogoll
-
- 9 Video lessons in HD
- 2h 35m of class content
- Exclusive bonus content
- Lifetime access, anywhere, anytime
- Streaming access on desktop and mobile browsers
- Download and offline access with class purchase
- Offline sync with our iPhone & iPad apps
- 100% satisfaction guarantee
Description
For anyone who wants to learn the fundamentals of branding in an approachable way, this class offers an effective model that offers structured guidance and professional tips for building, managing, and marketing any brand.
Based on her book ‘Star Brands’, Instructor Carolina Rogoll will take you through the five step model for brand success, which includes:
- Step 1: Brand Assessment & Goal Setting
- Step 2: Equity and Targeting
- Step 3: Crafting a Communication Strategy
- Step 4: Marketing Mix
- Step 5: Marketing Plan & Measurement
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