How to Bring Your Brand to Life

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Course overview

Provider
CreativeLive
Course type
Paid course
Deadline
Flexible
Duration
1 hour
Lessons
9 lessons
Course author
Meg Lewis
  • 9 Video lessons in HD
  • 1h 46m of class content
  • Exclusive bonus content
  • Lifetime access, anywhere, anytime
  • Streaming access on desktop and mobile browsers
  • Download and offline access with class purchase
  • Offline sync with our iPhone & iPad apps
  • 100% satisfaction guarantee

Description

Brands today have a lot of work cut out for them. Not only does your product have to be life-changing, but your brand’s personality has to be well-loved by your community. Today’s most successful brands are more than a product, they have a personality that is authentic and a culture built on trust.

These brands have an amazing community culture that is just as strong internally. After all, a happy community makes for a happy company.

In How to Bring Your Brand to Life, Meg identifies what makes a happy company and a brand the world loves. She’ll outline what makes your community special and create an actionable plan for your brand’s personality.

In this class, you’ll learn:

  • Identify your community and create guidelines for their happiness
  • Define your brand’s personality and determine how you can communicate it through marketing, graphics, and copy
  • Learn to be a well-loved company that does good, and is trusted, within your community
  • Discover new ways to make your community feel safe and encouraged to be themselves within the space you create for them
  • Pinpoint ways you can create a positive environment for your team and internal company culture

By the end of How to Bring Your Brand to Life, you’ll have a new brand culture, marketing guidelines rooted in authenticity, and a company well on its way to happiness.

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