Hair Accessories Design

First, meet your teacher Fernanda Guimarães. She tells you about her career and her role as the creative director of CAN CAN, her hair accessories brand. She shares her biggest influences and sources of inspiration, and gives you a summary of what is taught in this course.

In the next step, identify your target audience and the materials you’d like to use by considering their form, appearance, and purpose. Define a concept for your collection and create a mood board of references, bringing together images that inspire the style, identity, and attitude of your brand.

Before you dive into the material, Fernanda goes through the tools she uses to make hair accessories. From there, learn how to design and create hairpins, combs, simple hair bands, and hair bands made from composite materials.

Then, learn about the importance of conducting quality control tests on your pieces. Fernanda helps you develop a marketing strategy to better understand the possibilities of selling your products and gives you final advice on getting your brand out into the market.