Editorial Design 101

Begin by getting to know Alex and Isabella. They share their artistic journey and how they started Friendhood Studio. Hear about their influences and the inspiration that has shaped their style.

Explore how to establish your project’s purpose by analyzing the different components of a brief. Get inspired by searching for references online and creating a mood board that defines your editorial style. Isabella guides you through different ways to find photographic and illustrative content that matches your design.

Start building the foundation of your project by planning the layout of your magazine. Get familiar with the different elements of magazines and newspapers and start planning your written content. Discover the importance of choosing the right typography and learn to use a color palette that conveys your visual identity.

Bring everything together on InDesign to start creating your final magazine. Alex guides you through how to set up your document and establish its structure step-by-step. See how to define type hierarchy and paragraph styles to make the reading experience easier and more enjoyable. Learn how to lay out the main sections of the magazine before adding imagery and details to your design.

Next, focus on creating one of the most important editorial elements: the magazine cover. Isabella and Alex go through the essentials for creating a visually impactful cover that communicates your brand identity. Finalize your project by ensuring your color palette is seamless throughout the entire magazine. Wrap up the course by hearing Isabella and Alex’s tips on sharing your work with the world.