Digital Content for a Fashion and Trend Magazine

As an introduction, you will meet Pedro Saldías, who will speak to you about his vision of digital content and show you some of his works in fashion, design and trends. He will share with you his great influences and will explain in detail what content marketing is and what it is for.

You will carry out an analysis of fashion magazines, where you will identify the preferences of the different segments of the sector and you will understand in depth the different social networks, as well as how to work with influencers in your project and thus keep your content always current.

From the hand of Pedro you will start to develop your magazine. You will learn the keys to find a good name, define the editorial guide and develop the sections to attract the maximum attention of readers with relevant content.

You will continue to specify the visual line of the journal assessing the quality of the images and the importance of developing their own visual content. In addition, you will know the advantages of social networks and how to get the most out of them.

Finally, you will create a creative campaign to launch your digital magazine and, in addition, Pedro will give you some practical advice to maintain the quality of the content on a daily basis.