Course overview
- Provider
- Domestika
- Course type
- Paid course
- Level
- Beginner
- Deadline
- Flexible
- Duration
- 2 hours
- Lessons
- 14 lessons
- Certificate
- Available on completion
- Course author
- Marco Colín
-
A strong communication strategy is essential to reaching your target audience’s hearts and minds. Marco Colín is a multi-talented creative director who uses his creativity and sense of humor to transcend the advertising world and become an Instagram content generator with over 20K followers.
In this course, learn how to use your creativity and personal vision to develop fun, fresh, and engaging content. Discover Marco’s effective strategy for content creation on social media to increase your engagement rate and followers. He also teaches you how to increase your circle of influence for future clients, colleagues, and influencers.
Description
Start off by getting to know Marco and his professional experience as a publicist, designer, and visual artist. See where Marco draws inspiration from and go through the final project of the course: building your personal brand on social media.
In the second unit, learn some basic principles of communication theory, so you can develop content that is directly related to what you want to say, seeing how to say it, and learning how to generate positive answers from your audience.
Marco helps you define your personal brand, starting with your username, your image or profile picture, and your branding manifesto.
To conclude the course, learn how to become your own community manager, discovering some useful techniques to manage your account.
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