Creating an Etsy Store from Scratch

Start off by meeting Verónica de Arriba, the creator of Depeapa. She tells you all about her professional background and how she created her brand, then her own store on Etsy. She also shares some of her artistic influences and gives you a brief outline of the course.

Have a look at what Etsy is and what makes it different from other marketplaces, then consider some key aspects before starting to sell online. Learn how to create your own brand, from the name to the first product idea, as well as how to make it profitable and stand out through your choice of photographs.

Next, discover and implement the necessary steps for the development of your online store on Etsy. Verónica teaches you how to calculate the perfect price of your products, customize the appearance of the store, and manage the administration panel.

Now it's time to prepare and activate the advertising campaign with Etsy ads, create a discount coupon, and decide which ads to promote. Verónica explains how to read statistics to stay up to speed on the traffic and performance of your store, as well as how to improve SEO in order to reach the right customers.

With all this knowledge, create and launch your own online store in a successful, efficient, and profitable way, reaching your precise target audience according to the product you offer. Ready to start selling?