Business & Marketing courses

4.71

Integrate the tools and concepts from the specialization courses to develop a comprehensive business plan. Choose to enhance new venture concepts previously explored in specialization courses, or develop a new concept for this capstone project....

4.4

The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In...

5

Examine the ways luxury fashion brands use humour for creativityHumour helps connect humans on an emotional level, and it’s a strategy brands are now using to attract a whole new generation of customers. On this...

5

Do you want to build the most in-demand skills for today’s job market? Data analysis has become an essential business skill in recent years. Learn the basics, expand your knowledge of Excel, and learn how...

4.31

How will customers act in the future? What will demand for our products and services be? How much inventory should we order for the next season? Beyond simply forecasting what customers will do, marketers need...

4.46

Understand how channel management and retailing can improve performance in your business. Nowadays, a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of...

4.7

This course covers the accounting for business combinations (ASC 805), the preparation of consolidated financial statements (ASC 810), and other related topics including, but not limited to: step-by-step acquisition, deconsolidation, segments report...

Explore machine learning basics to build more efficient systems This self-paced course offers you the chance to explore the key skills needed to become a machine learning engineer, in turn developing your understanding of how...

Many organisations can collect and analyse data effectively, but not all are able to transform these insights into effective decision-making that results in organisational value. That’s where data visualisation comes in. This Python online course...

Meet Nikky Lyle, creative recruiter for over a decade, and your teacher for this course. Hear about her professional journey that led her to become a matchmaker between creatives and agencies. She also shares her...

Begin the course by getting to know content creator and author Tiago Henriques as he discusses how he built his career, and what has motivated him and shaped his choices along the way. Tiago provides...

4.37

Learn how to plan, assess and implement sustainable tourismThe global tourism industry is booming, but what does this mean for tourist destinations? On this course, you’ll explore the economic development of tourist destinations in the...

5

This course was designed to further your understanding of digital transformation so you can leverage digitization to improve business function performance. You'll learn how to build out your core digital infrastructure, with a focus on...

Learn how to use Bokeh in Python On the first week of the course, you’ll explore the key functions of Bokeh and how it can be used to create interactive visualisations and dashboards. You’ll weigh...

4.59

This course is for aspiring or active entrepreneurs who wants to understand how to secure funding for their company. This course will demystify key financing concepts to give entrepreneurs and aspiring entrepreneurs a guide to...

To start, get to know Luis Téllez Tejeda, who tells you about the work he has done over the last few years as well as his favorite projects. He also shares the books and authors...

4.7

Explain how blockchain technology will transform business structures, roles, and functions of enterpriseDefine terms such as Distributed Application (DApp), autonomous agent, open networked enterprise, and distributed autonomous enterpriseIdentify so...

4.74

This course will improve your ability to influence people in situations where you cannot use formal authority. You will learn about effective ways to build, develop, and sustain a power base in your organization. You...

4.65

This is a course aimed at making you a better designer. The course marries theory and practice, as both are valuable in improving design performance. Lectures and readings will lay out the fundamental concepts that...

4.71

About this CourseThis course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then explain how companies can grow by going abroad or...